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Canteen engagement through special food days

Harmony Day meals

Industry

Third party caterer

School type

Independent, large, combined

Type of organisation

Third party catered canteen

Products used

Food, Special Food Days, Special Event Days

1,277
Average weekly orders without special food days
1,781
Weekly orders with special food days
+40%
increase in Total orders with special food days

The Situation

A large, combined independent school was averaging 1,277 weekly orders, spread across the week as follows:

Monday Tuesday Wednesday Thursday Friday
243 115 287 159 472

 

What they did

In March 2025, the school ran two themed special food days. Promotions were timed around student interest and cultural events, increasing awareness and excitement around lunch ordering.

They used the Flexischools Special Event Day functionality to run two special event days in one week.

St Patrick's Day: Monday 17 March
Orders generated: 525

International Meal Day: Friday 21 March 
Orders generated: 712

The Results

Large - Daily sales by the Day of week

St Patrick's Day: Monday 17 March 

  • Average Monday orders: 243
  • St Patrick's Day orders: 525
  • Increase: +116%

International Meal Day: Friday 21 March

  • Average Friday orders: 472
  • International Meal Day orders: 712
  • Increase: +51%

Total orders for the week

  • Average weekly orders: 1,277
  • Special Event Day weekly orders: 1,781
  • Increase: +40%
The week with the Special Event Days saw a spike of over 500 additional orders when compared to their schools' regular ordering behaviour!

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