Canteen engagement through special food days
Industry
Third party caterer
School type
Independent, large, combined
Type of organisation
Third party catered canteen
Products used
Food, Special Food Days, Special Event Days
The Situation
A large, combined independent school was averaging 1,277 weekly orders, spread across the week as follows:
| Monday | Tuesday | Wednesday | Thursday | Friday |
| 243 | 115 | 287 | 159 | 472 |
What they did
In March 2025, the school ran two themed special food days. Promotions were timed around student interest and cultural events, increasing awareness and excitement around lunch ordering.
They used the Flexischools Special Event Day functionality to run two special event days in one week.
St Patrick's Day: Monday 17 March
Orders generated: 525
International Meal Day: Friday 21 March
Orders generated: 712
The Results

St Patrick's Day: Monday 17 March
- Average Monday orders: 243
- St Patrick's Day orders: 525
- Increase: +116%
International Meal Day: Friday 21 March
- Average Friday orders: 472
- International Meal Day orders: 712
- Increase: +51%
Total orders for the week
- Average weekly orders: 1,277
- Special Event Day weekly orders: 1,781
- Increase: +40%
The week with the Special Event Days saw a spike of over 500 additional orders when compared to their schools' regular ordering behaviour!
